My name is Eduardo Tavares. I’m an artist by training, and for the last 16+ years, I have been leading art direction at agencies worldwide. It’s been a fantastic journey, taking me from Brazil to Europe to New York City.
Currently, I run the Refinery, AREA 23’s special division of craft and design. We work across all of the agency’s business (about $200m!) and make sure that everything we produce has been crafted to the utmost. It seems to be working; the recent years are the agency’s most creatively awarded, with our work recognized with 4 Grand Prix and more than 30 Lions at Cannes International Awards.
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