Talk

Track(s): Cannes Lions, Branding, Innovation, Craft, Awards – Duration: 20 minutes Take a peek behind the curtain of the prestigious Cannes Lions International Festival ofCreativity with Magd El Sherif, the Cofounder and Managing Partner of matter and ajudge at Cannes...

Track(s): Sustainability – Duration: 15 minutes Embark on a transformative journey through Egypt’s rich tapestry of history, culture, andsustainable tourism. In this captivating keynote speech, we will explore the evolution ofEgypt’s tourism industry, from the awe-inspiring pyramids to the boundless...