Track(s): Cannes Lions, Advertising, Innovation, Awards – Duration: 30 minutes
Join Marian Brannelly, Global Director of Awards at Lions, for an insightful deep dive into
the standout performances from the Middle East and North Africa (MENA) at the Cannes
In this keynote, Brannelly will dissect the winning entries from the region, shedding light
on the categories they dominated, the unique regional trends, and the compelling
statistics. More importantly, she’ll decode the factors that resonated with the judges and
led to their win.
From creative innovation to powerful storytelling, she’ll unravel the elements that
distinguished these MENA winners. This session is a must for anyone seeking to
understand the winning elements of the Cannes Lions Awards and the emerging creative
prowess within the MENA region.