Shahenda El Garhy
Crave and Qahwa Egypt Senior Brand Manager – Touristic Investment Company (TICO)
With a passion for food, she decided to shift her career from the academic life to the corporate life after 8 years of working as a teacher’s assistant and later as a Marketing lecturer at the Arab Academy for Science and Technology and Maritime Transport (AAST).
In 2015, she held the position Head of Advertising at the Center of Entrepreneurship and Strategic Marketing (AAST) for almost two years. She was fortunate in 2017 to join one of the leading F&B companies in Egypt – Tourist Investment Company (TICO) which owns 4 brands; Crave Restaurants, Crave Catering, Qahwa and the most recently launched retail arm brand Good Food.
Her career was backed up by her unending appetite for education with a Bachelors Degree in Business Administration with a concentration in Marketing, an MBA degree in Marketing and currently working towards a PhD in Marketing.