Dedicated and passionate about working with brands and leading teams, Sail has forged a career by specialising in engaging youth audiences through innovative media.
Sail has over 10 years’ experience of advertising in the technology sector, driving innovative solutions across brands such as Nokia, Toshiba, Dixons, SEGA, CAPCOM, EA and most recently Microsoft. A Computer Science graduate, Sail started life as a Planner and Graduate Trainee at M&C Saatchi before moving up the ranks at various agencies including GREY London, VCCP, Y&R/Wunderman.
He’s currently Global Business Lead at McCann London, delivering award winning global engagement programmes for Xbox.
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