How IMPACT BBDO Wowed the World: A Closer Look at Award-Winning Campaigns

Duration: 20 minutes

Go behind the scenes of IMPACT BBDO’s award-winning FLWRD campaign. Learn from the creative team about the strategic thinking and innovation that captured global attention and made this campaign a standout success.

Speakers

Mahmoud Shokri

Creative director/ director

Abdullah & Shokri

Abdullah Fareed

Creative Director/ Director

Abdullah & Shokri

Tamer Elsawy

Creative Director

Floward

Ali Ali

Film Director and Co-founder

Good People Films

Naila Fattouh

Chief Executive Officer

BBDO

Tarek Akil

General Manager

BBDO CAIRO