Noura Fouad

About Frillu.
-Frillu is founded by Hussein Osman & Noura Fouad (his wife).
-Frillu was founded in 2013 specialising in selling accessories.
-2 years imported clothing was introduced.
-In 2016, we shifted to manufacturing clothing locally 100%.

  • Now we consider ourselves a direct-to-consumer women’s fashion brand.

About Noura.
Co-Founder & Creative Director at

  • Graduated from The American University in Cairo in 2008 with a Bachelor in Business Administration & a minor in Psychology.
  • Worked as Brand Manager in Fashion Retail.
  • Noura handles the product design from fabric selection to fittings to launching the final product.
  • Noura is a mum of 2 girls.

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