Assistant Professor in Marketing with a demonstrated history of working in the higher education sector. Skilled in Market Research, Brand Building, Cultural Branding, Destination Branding, Consumer Behaviour, and Experiential Marketing. Her PhD focused in Destination Branding and Hedonic and Luxury Consumption, and Tourism, from Brunel University, London, UK. And Int’l Marketing MSc from Queen Mary University of London, focused in Marketing Communication and Sponsorships.
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