Nawaf Rajeh is a seasoned professional in the fields of marketing, program and project management, and strategic communications. He currently serves as the Senior Director of Development & Innovation Marketing at Diriyah Company, where he leads a team dedicated to driving forward-thinking and data-driven marketing strategies in the real estate sector.
Nawaf began his career by founding two companies during his studies, focusing on student services and web development. He then gained diverse experience through internships, including a notable stint at the International Labor Organization as an IT help desk professional.
His career trajectory evolved into program and project management, where he contributed to capacity development initiatives at a national level. Transitioning into strategic communications consulting, Nawaf worked with a myriad of government entities across a cornucopia of VISION2030 programs and projects before joining the Diriyah Gate Development Authority.
At Diriyah Gate, Nawaf played a pivotal role in establishing the Marketing Division, overseeing the establishment of multiple departments such as Corporate Communications, Retail Marketing, Cultural Assets Marketing, and Innovation Marketing. He is particularly proud of his team’s reputation for high performance and their contributions to the success of various projects.
Nawaf’s key skills lie in strategic foresight, systems thinking, and behavioral economics. He holds certifications in marketing data analysis from the Chartered Institute of Marketing (CIM) and multiple leadership certifications from the Institute of Leadership and Management (ILM). He is also proficient in project management, and organizational behavior.
Outside of his professional commitments, Nawaf is actively involved in mentoring others and is affiliated with several professional organizations in his field.
Driven by a passion for innovation and excellence, Nawaf continues to pursue his professional journey with a focus on creating impactful marketing strategies and fostering growth in the real estate sector.
