Duration: 45 minutes
Over the past few years, GenZs have revolutionized the fashion design landscape with the emergence of their local brands. These homegrown labels have swiftly gained traction, with consumers now favoring them over multinational giants like Bershka, H&M, and Zara. However, a challenge has emerged amid this trend: market oversaturation. As a result, many innovative ideas are struggling to gain visibility. In this session, we’ll provide invaluable insights on how to differentiate yourself in this crowded market, stay ahead of the curve, and effectively cater to your target audience while remaining competitive.
