I’m Mohamed Salem, the Executive Director at TAC Universe, a digital advertising agency based in Egypt. In my role, i work closely with the CEO, and the senior leadership team to shape the strategic direction of the company. My focus is on driving long-term success by aligning our strategies with our goals and staying ahead of market trends.
I’m responsible for overseeing the performance and risk management of the agency, ensuring we meet our targets and mitigating any risks that could impact our performance or reputation. This includes managing financial performance, legal compliance, and quality assurance.
With a strong background in digital marketing and data analytics, I’m passionate about using data to inform decision-making and enhance operational efficiency. I’m dedicated to ensuring TAC Universe continues to innovate and deliver top-notch results for our clients, while maintaining the highest standards of quality and compliance in a fast-paced digital environment.