Lessons In Creative Effectiveness 

Track: Marketing &Cannes Lions

What’s more important than the business impact of creative work in the world of marketing? Nothing!

And that’s why WARC, the leading British marketing consultancy is bringing us lessons in creative effectiveness derived from case studies by brands across the globe.

During this session, Commissioning Editor of Case Studies at WARC, Chiara Manco, will present and discuss a gold mine of insights from this year’s Creative Effectiveness Lions category – the only one at the Cannes Lions Festival of Creativity to reward creativity that has driven business impact.

If you’re looking for key themes and insights on harnessing creativity to drive results, look no further!

Event Details
Commissioning Editor of Case Studies
Event Details