Track: Digital, Marketing and Advertising
Traditionally, the 360 Marketing Campaign puts out a harmonious message across numerous points of customer contact. Is that changing, though?
Now with numerous social platforms emerging, others sinking, and more interactive and targeted OOH actualizing—it seems like the 360 concept needs revisiting.
To dive deep into this crucial subject, this panel hosts the Director of Marketing and Sales at Majid Al Futtaim – Entertainment, Henwa Naguib; the Founder and CEO of TAC Universe and Giftopia, Omar Osman; the Co-Founder and CEO of 622, Mohamed Labib; the CEO of Peace Cake, Kareem Abou Gamrah; and is moderated by PR and Communications Director at Techne, Assem Omar.
Although marketing agency professionals are the primary audience of this discussion, we’d certainly recommend it for the marketing teams of their clients as well; from startups to corporate. Looking forward to seeing you there and listening to your input and questions!